Within this page I will be looking that the link between One Republics Website and Digipak in order to identify the links we will need to make between our Website and Digipak.
Website and Digipak Link
Album Cover
Website
The first link between the Digipak and the Website is that they both have the same images placed on the front cover. The album cover uses the title 'Oh My My' which is placed boldly on the front page. the background of both the Digipak and the Website is black which adds consistent to the page.The font is the same for both mediums. the Website has a larger title which is expected for the website however the Digipak title of 'One Republic' could be made slightly bigger. The image on the website is clearer than the Digipak which makes the Website seem more relatable and would entice the audience to identify other aspects on the website. By having a copy of the album cover on the Website it acts as a cross promotion for the company which enables the band to get more revenue when promoting their content. by having the album cover on the Website it means that the audience will be able to identify what they are looking for when they go to purchase the album .
Album Cover
Website
The back of the Album cover allows the audience to identify the songs this is also placed on the Website. The use of having both mediums containing the song list means that the fans or the viewers of both website and digipak are able to have an insight as to what songs they like and what to expect form the artist. The list of the songs are the same on both mediums which is eye-catching and professional. if the List was placed in a different order on the website it may confuse viewers meaning that they are more likely to not buy the album as it will look less professional and less eye-catching. The dark colours are used again however the background for the wEbsite is of the band however it has been made darker in order for the text to stand out. this may have been a good quality for the band to replicate on the album as it is something that the fans would not expect.
One Republic
Imagine Dragons- By Jake Attaway
Click the image below to view the link between Imagine Dragons Digipak and Website.